When I ask viewers to post weather pictures on our social media platforms, many ask when I will show their picture on the air. When I visit schools to talk weather, I take pictures of the students for social media but when I tell them I’m going to show their pictures on the air, they go crazy! Something our stations have known for decades is the power of local TV. Here’s a recent PEW Research Center study verifying our philosophy. Chief Meteorologist Chuck Collins.